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2010 RAF Silver Award Nominations

February 4, 2010


The entries are in. The judging set. The Addy night is being planned. But there is still one more very important piece to this year’s Addy Awards show. The Silver Award.

Last year’s Addy Awards show saw one of Rochester’s most energetic and infectious laughs be honored. Under the theme of “Mad Men” we gave the Silver award to Rochester’s own “Mad Woman”, Sharon Napier from Partners + Napier.

We’re pulling out all the stops again in 2010 with another red carpet, black-tie optional event. An event that celebrates the uniqueness we must have to be successful in this business. Celebrating creativity that challenges. Opportunities with vision, or commitment to crafting a small marketing budget to achieve large results. And we’re looking for your nomination for Rochester’s recipient of the 2010 RAF Silver Award to round out the night.

Established by the American Advertising Federation in 1959, the Silver Award recognizes those who’ve made outstanding contributions to advertising and who’ve been active in furthering industry standards, creative excellence, social responsibility, and community service.

Just take a look at our own roster of past winners:
Jack Kraushaar. Jim Gallery. Chris Pulleyn. Bob Conge. Jerry Flynn. Bill Buckett. Ferdinand Jay Smith. Bob Young. Walt Roberts. And last year’s winner Sharon Napier. It’s a who’s who of Rochester advertising and creativity…and we wouldn’t be here without them. Now it’s time to submit your nomination for this year’s award.

The RAF Board, based upon the following criteria, selects the Silver Award recipient:

• Contribution to his/her company: notable success in one of the following areas of work: advertising agency, advertiser, media or advertising service.
• Creative accomplishment: a consistently high level of original thinking in his or her field.
• Contributions to the general advancement of advertising: has worked to increase the stature of the advertising profession.
• Contributions to the community: has been active in civic, humanitarian, religious, or other groups dedicated to human or social welfare.

To nominate someone, please click on the link below. Your email should include the name of your nominee, some background information about him or her, and why you think he or she deserves the award.

The winner will be honored with a special tribute at the Addy Awards Show & Party and his or her family will be VIP guests for the evening’s festivities. It’s truly a night to remember—for both the honoree as well as our creative community at large.

Please feel free to email me if you have any questions.

Oh one more thing. Please take advantage of the early bird pricing when purchasing your tickets. Just make sure you buy them before the event. There are no tickets sold at the door (no matter how much we like you).


Joseph Mayernik
2010 RAF President