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Rochester Ad Community Wins Big at D2 American Advertising Awards

April 25, 2022

AAF,Ad Industry,Addys,News

Several Rochester based agencies won awards at the District 2 American Advertising Awards. District 2 of the American Advertising Federation represents ad clubs in New York, New Jersey, Pennsylvania, Delaware, Maryland, and Washington, DC.

The American Advertising Awards is one of the industry’s largest creative competitions, attracting nearly 35,000 professional and student entries each year through local club competitions. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in advertising. 

The American Advertising Awards is a three-tiered creative competition, where all entries compete at the local level, winners of local competitions are forwarded to the district competition, and the best of the best at the district level vie for winning a national ADDY Award. Last year, three Rochester based firms won gold and eleven won silver, and one student won gold and three won silver at the District 2 level competition. This year, eight firms won gold, and ten silver. One student won gold and four silver. 


Total Professional Awards: 18

  • Top Professional Awards: Best of Show: Myers Creative Imaging and Brandtatorship for Scouting in Action Campaign
  • Gold ADDY Winners:
    • Brandtatorship – Scouting in Action Digital Ads
    • Brandtatorship – Scouting in Action, Annual Report
    • Dixon Schwabl – Wilmot Discovery Ball Invitation
    • Dixon Schwabl – MCC Gold Star Gala Invitation
    • Myers Creative Imaging/Brandtatorship – Scouting in Action Photography
    • Myers Creative Imaging/Brandtatorship – Scouting in Action Campaign
    • Myers Creative Imaging/Brandtatorship – Scouting in Action Posters
    • Optic Sky Productions – Wegmans | Little Helper
  • Silver ADDY Winners:
    • Optic Sky Productions – Wegmans | Little Helper
    • Optic Sky Productions – Amazon | Boots Intro
    • Partners and Napier – Schrader Allocation Brochure
    • Partners and Napier – Toy Hall of Fame
    • Wegmans Food Markets – Let’s Get Back to Happy – Holiday


Total Student Awards: 5

  • Gold ADDY Winners:
    • Victoria Lin (Syracuse University Newhouse) – Flushed Away
  • Gold ADDY Winners:
    • Sara Wegmann (RIT) – Hotdogs & Where to Eat Them: Stamps
    • Lynn Seah (Syracuse University Newhouse) – Fast Food of the Earth (won two Silver ADDYs)
    • Jessica Mastorides (Syracuse University Newhouse) – Have It The Real Way


All of the regional winners will have a chance to have their work judged nationally representing District 2 at the annual American Advertising Awards. The year’s national awards will take place on June 3rd at the Gaylord Opryland Resort in Nashville, TN. Learn more here