{"id":3679,"date":"2020-03-02T05:04:39","date_gmt":"2020-03-02T05:04:39","guid":{"rendered":"https:\/\/aafgreaterrochester.org\/?p=3679"},"modified":"2020-03-16T18:41:29","modified_gmt":"2020-03-16T18:41:29","slug":"20maab-march-data-as-currency","status":"publish","type":"post","link":"https:\/\/aafgreaterrochester.org\/2020\/03\/02\/20maab-march-data-as-currency\/","title":{"rendered":"20MAAB March – Data As Currency"},"content":{"rendered":"

EVENT DATE:<\/strong> CANCELLED March 17th 2020<\/del><\/p>\n

TIME:<\/strong> 5:30pm – 8pm<\/p>\n

LOCATION:<\/strong> Restaurant Good Luck,50 Anderson Ave, Rochester, New York 14607 (Get Directions)<\/a><\/p>\n

PRICE:<\/strong> $3 at the door for RAF members | $5 for non-members | Free for students
\nNot an RAF member but want to become one? Click here to join today!<\/a><\/p>\n

RSVP on Facebook!<\/a><\/p>\n

\"20MAAB
\nSpeaker:<\/strong> Scott Ensign, VP, Client Solutions at Butler\/Till<\/p>\n

Title:<\/strong> Data As Currency <\/p>\n

Scott Ensign, VP, Client Solutions at Butler\/Till will be speaking about “Data as currency: How consumers are waking up to the value of their data and why marketers should care”. <\/p>\n

Over the past couple of years, marketers have been understandably focused on the business implications of Europe\u2019s General Data Protection Regulation, Apple\u2019s Intelligent Tracking Prevention, California\u2019s Consumer Privacy Act, and the most recent announcement from Google that they\u2019ll be phasing out third-party cookies within two years. <\/p>\n

But what does this mean for consumers? What attitudes are driving behavioral changes that marketers can be thinking about now? <\/p>\n

Drawing on his extensive experience in the digital marketing space, Scott will talk through the consumer\u2019s perspective in all of this change and offer thoughts on how brands can win through a relentless pursuit of user expectations.<\/p>\n","protected":false},"excerpt":{"rendered":"

EVENT DATE: CANCELLED March 17th 2020 TIME: 5:30pm – 8pm LOCATION: Restaurant Good Luck,50 Anderson Ave, Rochester, New York 14607 (Get Directions) PRICE: $3 at the door for RAF members | $5 for non-members | Free for students Not an RAF member but want to become one? Click here to join today! RSVP on Facebook! […]<\/p>\n","protected":false},"author":183,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[149],"tags":[139,140,180],"_links":{"self":[{"href":"https:\/\/aafgreaterrochester.org\/wp-json\/wp\/v2\/posts\/3679"}],"collection":[{"href":"https:\/\/aafgreaterrochester.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aafgreaterrochester.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aafgreaterrochester.org\/wp-json\/wp\/v2\/users\/183"}],"replies":[{"embeddable":true,"href":"https:\/\/aafgreaterrochester.org\/wp-json\/wp\/v2\/comments?post=3679"}],"version-history":[{"count":0,"href":"https:\/\/aafgreaterrochester.org\/wp-json\/wp\/v2\/posts\/3679\/revisions"}],"wp:attachment":[{"href":"https:\/\/aafgreaterrochester.org\/wp-json\/wp\/v2\/media?parent=3679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aafgreaterrochester.org\/wp-json\/wp\/v2\/categories?post=3679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aafgreaterrochester.org\/wp-json\/wp\/v2\/tags?post=3679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}